2014 Text4baby State Enrollment Contest
National, state, and local Text4baby partners nationwide will participate in the 2014 Text4baby State Enrollment Contest. The contest was established in 2011 and grew out of the enthusiasm of Text4baby partners like you promoting Text4baby as a valuable health resource for women and families.
About the Contest
The contest will run from May 11 to November 1, 2014. During this time, states will compete to enroll as many participants as possible in the service. All 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands are eligible to compete.
Throughout the contest, states with the highest Text4baby enrollment over seven days will be identified as the Weekly Winners in Text4baby Tuesday. The states that enroll the most users (as a proportion of live births in their state) between May 11 and November 1, 2014 will be the overall contest winners.
The population-adjusted rate of NEW Text4baby enrollment (enrollment just during the Contest Period) using 2012 live birth data from CDC (the most recently available data for all states) to approximate the number of NEW pregnancies and NEW infants for each state, will be used to determine winners of the 2014 Text4baby State Enrollment Contest.
We have three groups of states and members of each group competing against one another. The groups have been determined based on the overall distribution of 2012 live births with the goal of having states with similar numbers of estimated NEW pregnancies and NEW infants competing against each other. The Large State Category includes all states with live births in the upper quartile (highest 25%). The Medium State Category includes all states with live births in the middle 50%. The Small State Category includes all states with live births in the lower quartile (lowest 25%).
1) Small State Category: States with the lowest number of live births:
WV, HI, ME, NH, MT, SD, DE, RI, AK, DC, ND, WY, VT
2) Medium State Category: States with live births in between:
IN, AZ, TN, MO, MD, MA, WI, MN, CO, LA, AL, SC, KY, OK, UT, OR, PR, MS, KS, AR, IA, CT, NV, NM, NE, ID
3) Large State Category: States with the highest number of live births:
CA, TX, NY, FL, IL, PA, OH, GA, NC, MI, NJ, VA, WA
This approach balances the distribution of live births and provides states with the fairest possible opportunity to win, given the wide variation in live birth rates across the country.
The official launch of the 2014 Text4baby State Enrollment Contest will take place on May 11, 2014.
Read about the 2013 Text4baby State Enrollment Contest winners:
Winners of the 2013 Text4baby State Enrollment Contest. From left: Anna Stein, Legal Specialist, Division of Public Health, NC; Ashley Miller, Chronic Disease Epidemiologist, South Dakota Department of Health; Sarah Ingersoll, Former Text4baby Director; Lynda Lehing, Section Chief, Hospital Data, Arkansas Department of Health; Cindy Schaefering, President, Arkansas Public Health Association; Dr. Appathurai Balamurugan, Medical Director for the Chronic Disease, Prevention and Control Branch, Arkansas Department of Health; LaTonya Bynum, member of the Arkansas Student Public Health Organization